Houlihan's Restaurants Annual Conference Invite

Houlihan’s CEO, Bob Hartnett and his wife took a vacation to Napa Valley, California to scout hotels, restaurants, wineries and golf courses for the company’s upcoming General Manager conference. For months, Bob regaled us with anecdotes from their travels. So when it came time to create a conference invite, we quickly settled on our concept: a travel journal recounting the couple’s wine country misadventures in the epic style of a J. Peterman Company catalog.